About
My diverse background in marketing and advertising serves all my clients and employers well. I have worked successfully in engineering, health care, financial services, manufacturing, advertising, recruitment and academe. I focus on brand marketing, content creation, corporate ID campaigns and integrated product launches.
I was instrumental in setting up and serving as administrator for Workfront Digital Asset Management (DAM) and Print on Demand (ViaTech) for Xylem.
Other career highlights include rebranding and relaunching SRDS’s website, as well as creating new packaging artwork at Handi-Foil.
Skills
InDesign CC
Photoshop CC
Illustrator CC
Acrobat PRO DC
PowerPoint
WordPress
Word/Excel/Outlook
Resume
Professional Experience
Wilbur Wright College, Chicago, IL
January 2005 - Present
Adjunct Visual Arts Professor
- Adjunct Instructor for beginning and advanced Illustrator and Photoshop.
- General drawing and independent study design classes.
XyLEM, MORTON GROVE, IL
February 2011 - June 2020
Creative Graphic Designer
- End-to-end Designer for a global water technology provider and engineering manufacturer of water pumps for public utility, residential, commercial, agricultural and industrial settings.
- Worked with international and national teams to develop content and determine project scope, concept illustration and layout, seek approvals and simultaneously implement multimedia projects.
- As Xylem Brand Ambassador, infused brand guidelines and maintained consistency across all marketing channels, including look and feel for all consumer-facing creative online, in print and across social media platforms.
- Created brochures, instruction manuals, catalogs, labels, packaging, specifications, posters, curves, case studies, white papers, ads, exhibit booth graphics, banner stands, product photography, event photography, logo designs, web and social media graphics.
- Used WordPress to upload and create website graphics, updates and new product overview pages.
- Served as Administrator for Workfront DAM (Digital Asset Management) for the Americas.
- Managed Print on Demand (ViaTech), which included approvals for new users, ordering and billing.
Ar-En Printers, Skokie, IL
July 2009 - February 2011
Designer/Production Artist
- Designer/Production Artist for custom-design Printer with more than 40 years in business.
- Delivered high-quality creative products to customers after working with them to achieve their visions.
- Managed all file-to-print processes while staying within deadlines and budgets.
Handi-Foil, Wheeling, IL
April 2006 - Juy 2008
Senior Graphic Designer
- Senior Designer for retail foil products company with end-to-end responsibilities.
- Mentored and supervised graphic designer, as well as managed contractors and vendors.
- Designed B2C labels, packaging, displays, sales collateral, PowerPoint presentations and ads, as well as B2B exhibit designs and product catalogs.
- Directed brand, product and e-commerce photo shoots.
- Managed image selection following shoots, which included photo retouching and color corrections.
PEOPLESCOUT, CHICAGO, IL
May 2004 - January 2006
Creative Manager/Designer
- Creative Manager and Designer for the world’s largest Recruitment Process Outsourcing agency.
- Supervised onsite, full-time Designer (direct report).
- Reviewed and approved work to maintain brand consistency and cohesiveness.
- Mentored and motivated designer to achieve all goals and excel at work.
- Designed color and B&W ads, flyers, billboards, movie screens, exhibits, bus signs and web-based graphics.
- Photo sourced for editorial content.
- Estimated jobs for print, exhibit and premium items to stay within clients’ budgets.
- Clients: Jenny Craig, Anna's Linens, Waste Management, Convergys (now Concentrix) and United Rentals.
SRDS/Kantar Media, Des Plaines, IL
April 1999 - May 2004
Art Director/Designer
- Art Director/Designer in marketing department for the world’s leading media data and insights company.
- Applied conceptual thinking and creativity to complex design problems.
- New company logo.
- Rebranding.
- Managed all graphic content for new website, from concepts to launch.
- As Marketing Lead, interfaced with Technology to create homepage, landing pages, banners and pop-up ads.
- Designed product launch collateral, direct mail, product catalogs, exhibit designs, trade ads and logos.
- Clients: Sports Illustrated, Saturday Evening Post, IDG, ESPN, National Geographic Kids, G & J, InStyle and Forbes.
Creative Marketing Resource, Chicago, IL
May 1997 - April 1999
Associate Creative Director/Designer
- Associate Creative Director/Designer for Marketing/Advertising agency.
- Designed and produced brochures, collateral packages, trade ads, direct mail, logos, trade exhibits, outdoor signage and posters.
- Worked with internal and external writers, photographers, illustrators, photo retouchers and paper vendors.
- Clients: TransUnion, MacNeal Hospital (Loyola Medicine), Celtic Insurance and Select Portfolio Servicing (SPS).
Abbott Laboratories, Abbott Park, IL
May 1993 - May 1997
Graphic Designer
- Graphic Designer for the Hospital Products Division, an in-house design department for multinational medical devices and health care company.
- Delivered end-to-end project management, which included meeting with all levels of Abbott employees, estimating jobs, creating concepts, design, and presentations, overseeing photo shoots, managing vendors and supervising contractors.
- Pre-press production, internal tracking through regulated circulation procedures, print estimates, executive approvals, billing and press checks on various print and exhibit projects.
- Managed print budget of $1.3 million.